18 Display Advertising Terms You Need to Know

If you are familiar with any form of digital advertising, you are most likely aware that some of the terms and acronyms can be a bit overwhelming, and display advertising is no exception. Here are some jargon-free definitions of the more common display advertising terms. Display Advertising: A form of digital advertising where your ads are shown on various websites, like a local news site or shopping site, typically in a banner form. Above the Fold: This term is actually

18 Display Advertising Terms You Need to Know was originally posted by Marketing In The 21st Century